Adlicious.me is a Hamburg-based independent programmatic advertising agency founded in 2014. Specializing in data-driven digital marketing, the agency offers tailored solutions that integrate media, technology, and creative strategies to enhance brand success across the entire customer journey.
Publisher Rates & Monetization
While adlicious.me does not publicly disclose specific publisher rates, its focus on programmatic advertising suggests a performance-based pricing model. The agency's "drive-to-store" campaigns have demonstrated significant effectiveness, achieving a 44% higher click-through rate and a 34% lower cost per thousand impressions (CPM) compared to reference campaigns. These results highlight adlicious.me’s ability to generate strong engagement and monetization potential for publishers partnering with them.
Advertiser Rates & Services
Adlicious.me caters to a diverse clientele, including global brands like C&A, Trivago, and Carnival Corporation. The agency offers a range of services encompassing:
- Full-Funnel Strategies: From brand awareness to conversion.
- Custom Creative Solutions: Tailored to align with brand identity and objectives.
- Data-Driven Media Planning: Utilizing proprietary technology for precise audience targeting.
Although specific pricing details are not publicly available, adlicious.me emphasizes delivering value through customized strategies designed to optimize advertising budgets and maximize campaign outcomes.
Performance & Case Studies
Adlicious.me’s data-driven approach has yielded impressive results across multiple campaigns:
- Drive-to-Store Campaigns: Achieved a 44% higher click-through rate and a 34% lower CPM compared to standard campaigns.
- Branding Campaigns: Used programmatic purchasing to save up to 70% in costs, significantly enhancing media effectiveness.
These outcomes underscore the agency's capability to deliver efficient and impactful advertising solutions that boost brand engagement and ROI.
Global Reach & Expansion
Initially established in Germany, adlicious.me has expanded its operations to the UK market, aiming to provide innovative digital marketing solutions to a broader international audience. This expansion reflects its commitment to growth and adapting to evolving market needs.
Pros & Cons
Pros:
- Comprehensive, data-driven advertising solutions.
- Tailored strategies that align with client objectives.
- Proven track record of delivering cost-effective and impactful campaigns.
Cons:
- Lack of publicly available pricing information.
- Potential learning curve for new users due to the complexity of services offered.
Conclusion
Adlicious.me stands out as a proficient and innovative digital advertising agency, offering customized programmatic solutions that drive brand success. While specific pricing details are not disclosed, the agency’s focus on tailored strategies and strong performance metrics suggests a commitment to delivering value and achieving client goals efficiently.
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