Using a pre-lander for redirect traffic can help improve results. Redirect traffic usually comes fast and unexpected, so people might not understand what they are seeing right away. A pre-lander gives a short and clear message before they see the main offer. It can help build interest, explain the offer better, or give a reason to continue. This can reduce bounce and get more clicks. But it’s also important that the pre-lander loads quickly and doesn’t confuse users. It should be simple and direct. How do you think pre-landers affect redirect traffic performance?
