How can I avoid high costs when I start scaling my pop campaigns?

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To avoid high costs when scaling pop traffic, it’s better to go step by step. Instead of making big changes, raise your bids or budget slowly while watching your conversions. Keep an eye on your top placements so you don’t waste money on traffic that doesn’t perform. Using a tracker can help you find out which sources are worth spending on. Also, setting daily limits can keep you from spending too fast. It’s easy to get excited and scale too quickly, but moving slowly can save your budget. What else do you think can help keep costs low during scaling?
 
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