To increase CTR on adult push campaigns, the first thing to look at is your creative. The image and headline need to grab attention fast. Using curiosity-based headlines or questions can pull people in. The image should match the offer and create interest without looking fake or too flashy. Also, make sure your call to action is clear and direct. Another thing that can help is targeting. Use fresh subscribers if possible, and test different times of the day to reach users when they are more likely to engage. Try rotating creatives and testing new angles often to avoid ad fatigue. Even changing a small detail in the headline or image can bring better results. Tracking which combination performs best will help you improve over time. Some people have different strategies they use too. Has anyone tried anything that worked really well for their CTR?
