To create visuals that connect with your target audience, start by thinking about what they care about or need. The image or banner should speak directly to that. Use colors and designs that match the mood of your message. If the product is fun or lifestyle-based, go for bright and clean visuals. For something serious or professional, keep the design simple and focused. Adding short and clear text that highlights a benefit or solution also helps. Avoid cluttered banners with too many words or busy backgrounds. Try to match the visual style to what the audience is used to seeing or clicking. Testing different versions of an image is a smart way to learn what works. What kinds of visuals have others tried in their campaigns?
How do I craft visuals that resonate with my target audience?
- Thread starter Daniel
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