How do I create push notification campaigns that feel helpful rather than salesy?

[Daniel]

To make your push notifications feel more helpful than salesy, focus on adding value first. Instead of jumping straight into selling something, try to share tips, small insights, or useful reminders related to the offer. For example, if you're promoting a fitness product, you could send a quick fitness tip before mentioning the product. Keep the message short and clear, and avoid using too many words that sound like a sales pitch. Use friendly and casual language, almost like you're talking to someone directly. Also, timing matters. Sending a helpful message when the user needs it makes it feel more natural. You can test different approaches to see what people respond to. Keep it simple and useful. Has anyone tried a different way that worked well?