OnClickA Review: Self-Serve Performance-Focused Ad Network

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OnClickA is a performance-focused ad network that caters to both advertisers and publishers. Launched in 2020, it offers a wide range of ad formats, global reach, and automation tools that streamline campaign management and website monetization. With billions of daily impressions and real-time data analytics, OnClickA aims to provide an efficient and scalable platform for affiliate marketers, brands, and content creators alike.

2. For Advertisers​

Ad Formats & Reach​

Advertisers can choose from a variety of formats including:

  • Push Notifications
  • In-Page Push
  • Popunders
  • Video Ads (in-stream/outstream)
  • Native Ads
  • Tab-Direct Links
  • Banners
  • In-App Banners
Daily impressions across formats are substantial, with push ads reaching over 500 million and in-page push exceeding 2 billion daily impressions.

Pricing & Bidding​

OnClickA supports both CPC and CPM pricing models. Notable average bids include:

  • Push: $0.0001–$0.01 CPC
  • Popunder: ~$1.19 CPM
  • Banner: ~$0.058 CPM or ~$0.00486 CPC
  • Video: ~$0.1 minimum bid
Micro-bidding, whitelisting/blacklisting, and automated bidding tools are available to fine-tune performance.

Tools & Support​

Advertisers benefit from features like:

  • Automated campaign approvals
  • Auto-bid optimization
  • Real-time tracking
  • Creative auto-generation
  • Fraud prevention systems
  • API access and multilingual support
Campaigns can be managed via a self-serve dashboard or assisted by personal account managers.

3. For Publishers​

Monetization & Revenue​

Publishers can monetize through push, pop, banner, and video formats. OnClickA typically offers 70–85% revenue share with weekly payouts (processed every Monday, Wednesday, and Friday). The minimum withdrawal is $50, and payments are completed within 3–7 business days.

Traffic Requirements​

To join, publishers usually need around 100,000 monthly visitors or 300,000 monthly pageviews. Once approved, integration is straightforward with auto-setup tools and account manager assistance.

Earnings Potential​

Publishers report stable fill rates and consistent earnings, particularly with formats like push and video. Revenue performance varies by GEO and ad type, but payouts are generally timely and transparent.

4. User Feedback​

Positive experiences highlight:

  • Strong CTR and conversion rates
  • Responsive support team
  • Easy onboarding and ad integration
Negative feedback includes:

  • Occasional reports of bot traffic
  • Budget burn without conversions
  • Account bans and payout issues
Due to these mixed reviews, cautious testing and clear communication with support are recommended.

5. Pros and Cons​

ProsCons
High volume and global reachMixed traffic quality
Multiple ad formatsSome complaints about frozen payouts
Automated optimization toolsTrust concerns in certain cases
Transparent, flexible payoutsNot ideal for low-traffic publishers
Multilingual support & dashboardsBudget can burn quickly without filters

6. Final Verdict​

OnClickA is a powerful ad network with strong traffic volume and a variety of monetization options for publishers and advertisers. It’s best suited for experienced marketers who know how to optimize campaigns and use automation tools effectively. For publishers, it offers good monetization potential, but a minimum traffic threshold is required.

Both advertisers and publishers are advised to start with small tests, monitor performance closely, and engage with support to ensure the best experience.
 
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