Should I sell high-ticket or low-ticket affiliate offers via email?

[Daniel]

Selling both high-ticket and low-ticket affiliate offers through email can work, but it depends on how you set up your content and the type of subscribers you have. Low-ticket offers are easier to promote because people don’t need much time to decide. These can bring in quicker sales, especially when the emails highlight a simple benefit or solution. On the other hand, high-ticket offers need more trust. People usually take more time to think before buying something expensive. That’s why it helps to send helpful content first—like product breakdowns, success stories, or problem-solving tips—before making the offer. Mixing both types in your email strategy could be smart. Low-ticket offers help with steady income, while high-ticket ones bring in bigger commissions when they land. The important part is understanding what your audience needs and making sure your emails build interest and trust. What are your thoughts on this approach?