Travelodge Affiliate Program Review: Join One of the UK’s Most Recognizable Hotel Brands Through Awin
About Travelodge: A Trusted Budget Hotel Chain Since 1985
Travelodge is one of the UK’s most iconic and trusted budget hotel brands, offering affordable and comfortable accommodation in over 580 locations across the UK, Ireland, and Spain. With a staggering six and a half million guests per year, Travelodge has built a solid reputation for convenience, value, and quality.
Rooms are equipped with the Travelodge Dreamer™ bed, and properties are strategically placed in city centers, airports, and tourist hotspots, making them an ideal choice for leisure and business travelers alike. From family vacations to corporate stays, Travelodge meets the needs of a wide range of guests—providing clean, no-fuss rooms with accessible options, competitive pricing, and helpful extras like early check-in or breakfast.
Travelodge Affiliate Program Overview
If you’re in the travel niche or run a content platform that promotes budget-friendly accommodations, the Travelodge Affiliate Program could be a lucrative addition to your monetization strategy. Powered by Awin (Affiliate Window), this program allows publishers and influencers to earn commissions for every hotel booking referred through their unique affiliate links.
Whether you operate a blog, a travel comparison site, or a YouTube travel guide channel, joining the Travelodge Affiliate Program gives you access to promotional materials, tracking tools, and monthly payouts.
Commission & Cookie Duration Details
- Commission Rate: 1% Revenue Share
While the commission percentage may seem modest compared to other hotel affiliate programs, Travelodge's average booking value is over £100, which softens the impact slightly. - Cookie Duration: 30 Days
You’ll receive credit for bookings made within 30 days of your referral clicking the affiliate link. - Payout Trigger: Hotel booking must be completed and verified.
- Network: Awin (UK ID: 1586 | Ireland ID: 2755)
Note: The 1% revenue share is among the lowest in the industry, similar to Premier Inn. For example, if a user books a £19 room, your commission is just 19p.
Key Benefits of Promoting Travelodge
- Recognized Brand: Travelodge has built decades of trust and customer loyalty. Promoting a household name can lead to higher conversion rates.
- Extensive UK Coverage: Ideal for UK-based travel blogs or Europe-focused tourism websites.
- Regular Promotions: From “Kids Stay & Eat Free” to seasonal discounts, there are plenty of campaigns affiliates can leverage to boost conversions.
- Wide Room Options: Standard, family, and accessible rooms provide broad appeal.
- Awin Tools: Use Awin’s real-time reporting, trusted tracking, and campaign creatives to optimize your performance.
How to Join the Travelodge Affiliate Program
- Sign Up via Awin:
Go to Awin.com and register as a publisher. - Apply to the Travelodge Program:
Use the Program ID 1586 (UK) or 2755 (Ireland) once logged into Awin. - Start Promoting:
Use banners, links, and special offers provided in the affiliate dashboard to begin earning commissions.
Pro Tips for Affiliate Success with Travelodge
- Focus on City & Airport Locations: These are the most in-demand and often searched by travelers.
- Create Listicles & Reviews: “Top 10 Budget Hotels in London” or “Why Travelodge Is Ideal for Family Travel” can drive bookings.
- Use SEO-Friendly Content: Target keywords like “cheap hotels in [city]” or “best UK budget hotels.”
- Promote Deals: Stay updated on Travelodge’s offers via the Awin dashboard and share them in newsletters, blogs, or social media.
- Target Business Travelers: Leverage the “Travelodge Business” program for recurring corporate bookings.
FAQs About the Travelodge Affiliate Program
What kind of commission does Travelodge offer?
Travelodge pays 1% of the total booking amount.
Where do I sign up?
Via Awin—look for Program ID 1586 (UK) or 2755 (Ireland).
How long do cookies last?
30 days—if a user books within 30 days of clicking your link, you’ll earn commission.
How are payouts handled?
Payouts are processed monthly through the Awin platform, once the hotel stay is completed.
Final Verdict: Is the Travelodge Affiliate Program Worth It?
The Travelodge Affiliate Program is best suited for high-traffic travel websites, UK-focused bloggers, or niche influencers targeting budget-conscious travelers. While the 1% commission is undoubtedly on the lower side, the brand’s high volume of bookings, massive footprint, and strong brand recognition can still offer decent returns at scale.
If you’re looking to build trust with your audience by promoting a widely respected, low-cost hotel chain, Travelodge is a solid option to include in your affiliate lineup.