Rentalcars.com Affiliate Program Review: A Trusted Way to Earn in the Travel Industry
Discover the Power of Car Rental Affiliate Marketing with Rentalcars.com
Rentalcars.com is a powerhouse in the online car rental space, helping millions of travelers rent vehicles in over 60,000 locations across 160 countries. As part of the well-established Booking Holdings group (which also owns Booking.com, Kayak, and Priceline), Rentalcars.com combines trust, ease-of-use, and vast inventory — making it a top-tier brand for affiliate marketers in the travel niche.
If you're a travel blogger, influencer, content creator, or just someone with an audience passionate about travel, joining the Rentalcars.com affiliate program is a reliable and rewarding way to monetize your traffic.
Affiliate Program Highlights: What You Need to Know
Here are the key details you need to know about the Rentalcars.com affiliate program:
- Commission Rate: Earn a 6% commission on completed bookings.
- Cookie Length: 30 days – giving you a decent window to earn from referred visitors.
- Affiliate Network: Travelpayouts – a user-friendly and travel-focused platform.
- Payment Methods: PayPal, WebMoney, Wire Transfer.
- Launch Year: 2010.
- Corporate HQ: United Kingdom.
This program provides you access to an international user base, especially since Rentalcars.com supports over 40 languages and multiple currencies — making it ideal for global audiences.
Why Rentalcars.com Is a Perfect Fit for Travel Content Creators
With over 4 million annual bookings and a presence in practically every corner of the globe, Rentalcars.com is one of the largest online car rental services worldwide. Here’s why affiliate marketers love it:
Global Coverage: Rent cars in major airports, cities, islands, and remote locations.
Top Rental Brands: Collaborates with Hertz, Europcar, Avis, Budget, Alamo, and more.
Ease of Booking: Simple comparison tools, real-time availability, and transparent pricing.
Customer Trust: As part of Booking Holdings, its brand recognition helps convert better.
Whether your audience is planning a Euro trip, exploring the U.S. by road, or just looking for a reliable rental in their own country — Rentalcars.com provides a seamless experience.
Tools & Features to Boost Your Affiliate Revenue
Rentalcars.com affiliates gain access to a wide array of tools that help boost click-through rates and conversions. These include:
Deep Link Generator: Direct visitors to relevant pages and specific locations.
Search Widgets: Allow users to find cars directly from your site.
Banners: Eye-catching promotional visuals in multiple sizes and styles.
One of the major upsides is that you don’t need to deal with clunky in-house dashboards — thanks to the Travelpayouts integration, you can easily track performance, commissions, and payouts in real-time.
How Does It Compare to Other Car Rental Affiliate Programs?
Let’s briefly compare Rentalcars.com with some leading competitors:
PlatformCommissionCookie LengthStandout Feature
Rentalcars.com6%30 daysBacked by Booking Holdings
DiscoverCars23–54%365 daysHighest commission, year-long cookie
Localrent.com7.5–12%30 daysWorks with local agencies
QEEQ5–10%30 days7M+ rentals in ~200 countries
Economybookings3–8%30 days800+ car rental companies
While DiscoverCars offers higher commission rates and a longer cookie period, Rentalcars.com wins with trust, reputation, and global reach. It’s a recognized brand that users are more likely to trust and convert with, especially on first-time visits.
Final Verdict: Is the Rentalcars.com Affiliate Program Worth It?
Absolutely! Rentalcars.com is a rock-solid affiliate option for any travel blogger or content creator. Its global availability, wide vehicle selection, reliable brand, and decent commissions make it a great addition to your monetization toolbox.
While it doesn’t offer the highest payouts in the industry, its strong conversion rates and ease of use through the Travelpayouts platform make up for that. If you're looking to diversify your affiliate income streams with a brand travelers already trust, this is one of the best places to start.
Ready to Join?
Get started today by signing up via Travelpayouts. Leverage the tools, integrate the banners and widgets into your site, and watch your affiliate earnings grow.
Whether you write travel guides, destination
reviews, or budget travel tips — Rentalcars.com is the car rental affiliate program your site needs.
