I've always been fascinated by how display ads can capture attention in just a few seconds.
I've tried sticking to classic design rules like keeping text minimal and using clear calls to action. Some ads performed well, following those guidelines closely.
Recently, I experimented with breaking a few of those "rules." I added more text and played with unconventional layouts. Surprisingly, some of those ads got better engagement than the neat, simple ones I usually create.
What's one display ad rule you've broken that surprisingly led to better results?
I've tried sticking to classic design rules like keeping text minimal and using clear calls to action. Some ads performed well, following those guidelines closely.
Recently, I experimented with breaking a few of those "rules." I added more text and played with unconventional layouts. Surprisingly, some of those ads got better engagement than the neat, simple ones I usually create.
What's one display ad rule you've broken that surprisingly led to better results?