Although native ads are more commonly used in digital marketing, display ads offer distinct advantages that shouldn't be overlooked. One major benefit of display advertising is its effectiveness in boosting brand awareness and enabling remarketing strategies. Display ads are visually engaging and are typically placed on websites, apps, and social media platforms where target audiences are most active. These placements are determined by analyzing the demographics, online behavior, and interests of potential consumers. By appearing in relevant spaces, display ads help introduce or reinforce a brand's presence. Additionally, display ads excel in retargeting—reaching users who have previously interacted with your website or app. This persistent visibility keeps your brand top-of-mind, increasing the chances of conversion over time and nurturing potential leads. Do you share the same setniments?