Are native ads effective for growing email lists in 2025?

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Brajet

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I've been testing native ads lately and wondering if they really help grow email lists in 2025. I set up a few campaigns with lead magnets and tracked sign-ups closely. I tried different offers and creatives to see what would attract more subscribers.

I also compared native ads to other channels like social media and search. Some campaigns brought decent volume, while others felt slow and expensive. I'm still trying to figure out if native ads are a reliable way to build lists or just a nice bonus.

Are native ads effective for growing email lists in 2025?
 
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