With more searches now ending in zero-click results—due to featured snippets, knowledge panels, "People Also Ask" boxes, and Google's new AI-generated summaries—many websites are noticing a decline in organic traffic. This shift is making it harder to get users to actually visit your site, even when your content ranks well. I've been seeing some changes in my own niche and wondering how widespread this is. Have you noticed a similar drop in traffic? How are you adjusting your SEO strategy to address the growing impact of zero-click searches? Are you focusing more on brand visibility, optimizing for snippets, or exploring other traffic sources? Would love to hear how others are tackling this increasingly common challenge!
