Affiliates are rewarded when customers click on their links and complete purchases, making this an ideal program for those in social commerce or content marketing.
How Does It Work?
Here’s a simplified breakdown of how the affiliate system works:
- Join the Program
Sign up as an affiliate on the Autowheels platform. - Access Affiliate Dashboard
Get access to unique tracking links, promotions, and performance metrics. - Promote Partner Brands
Share affiliate links via social media, blogs, email newsletters, or websites. - Earn Commissions
Earn money when someone clicks your link and makes a purchase.
(Tracking via 90-day cookies ensures you still earn if they return later to buy.)
Brand & Partner Network
Affiliates can connect with a growing list of automotive and lifestyle brands, with Sailun Tires featured prominently. Products come with competitive commission rates and promotional offers to support customer acquisition.
- Commission Rate Range: 0.2% – 12%
- Cookie Duration: 90 days
- Brand Example: Sailun Tires
Target Users & Affiliate Personas
Content Creators & Influencers
- Promote to engaged social media audiences
- Ideal for micro and nano influencers (250 – 10,000 followers)
Website Owners & Bloggers
- Integrate affiliate links into blog posts or gear reviews
Tech Partners
- Use apps, APIs, or automated tools to scale promotions
Affiliate Tiers: The "Drive-to-Earn" Model
Autowheels gamifies affiliate growth through a tier-based structure. Each level comes with a unique monthly fee, network size requirement, and commission percentage.
| Tier | Monthly Fee | Team Size | Commission | Description |
|---|---|---|---|---|
| Bronze | 500 Ksh | 0 – 250 | 4% | Beginner affiliate just hitting the road |
| Silver | 750 Ksh | 251 – 500 | 3.5% | Mid-level promoter navigating wider networks |
| Gold | 1,000 Ksh | 501 – 1,000 | 3% | Precision-focused influencer with impact |
| Platinum | 2,000 Ksh | 1,001 – 5,000 | 2.5% | Regional leader commanding large networks |
| Quartz | 3,000 Ksh | 5,001 – 10,000 | 2% | Futuristic thinker leading innovation |
| Diamond | 5,000 Ksh | 10,001+ | 1.5% | Iconic visionary with a digital legacy |
Each level corresponds to a metaphorical "vehicle class," making the journey through the affiliate ranks feel like leveling up a high-performance machine.
Commission Structure Explained
- Entry-Level (Bronze):
Higher commissions to incentivize early traction (4%). - Scaling Up (Silver – Gold):
As networks grow, commission rates slightly reduce but are offset by higher volume and recurring referrals. - Elite Levels (Platinum – Diamond):
Focus shifts from personal effort to team leverage—you earn from the volume and influence of your downline/team.
Team Building: Bit to Tera-Byte Teams
Autowheels uses a clever "data-inspired" metaphor for team sizes:
| Team Name | Member Count | Network Metaphor |
|---|---|---|
| Bit Team | 0 – 250 | Early adopters & core crew |
| Byte Team | 251 – 500 | Expanding connections |
| Kilo-Byte | 501 – 1,000 | Accelerated momentum |
| Mega-Byte | 1,001 – 5,000 | Large-scale influence |
| Giga-Byte | 5,001 – 10,000 | Strategic innovation hub |
| Tera-Byte | 10,001+ | Digital empire builder |
This structure encourages affiliates to think beyond just sales and focus on community building—ideal for influencers or creators with growing teams.
Program Highlights & Unique Value
Pros:
- Up to 12% commission
- 90-day cookie window—longer than many programs
- Tiered system gamifies progress and boosts engagement
- Low entry cost (starting at 500 Ksh/month)
- Brand variety—not limited to one supplier
- Community-oriented—designed for social commerce dynamics
Potential Cons:
- Monthly subscription fees at each tier, not suitable for all
- Commission drops as team size increases, though offset by scaling
- Performance pressure to maintain or grow your team
What Makes Autowheels Different?
Unlike standard affiliate models, Autowheels blends performance marketing with a social commerce network approach. It rewards affiliates for both individual referrals and team expansion, making it ideal for influencers with engaged audiences and natural leadership skills.
It also bridges traditional product-based affiliate models with community-driven growth—a hybrid between MLM and digital marketing—while keeping product and value at the center.
Final Thoughts: Is It Worth It?
Autowheels provides a robust affiliate ecosystem for content creators, influencers, and automotive enthusiasts ready to monetize their online presence. With flexible commission rates, long tracking cookies, and a social-structured team model, it's more than a simple referral program—it's a business opportunity.