Algorithmic penalties have significantly contributed to the decline of SEO effectiveness for affiliate websites. Search engines like Google constantly update their algorithms to prioritize high-quality, original content and user experience. Affiliate sites, often filled with thin content or duplicated product descriptions, tend to violate these guidelines. When algorithms detect such low-value content or manipulative link schemes, they impose penalties that reduce the site's ranking. This leads to a sharp drop in organic traffic, making it harder for affiliate marketers to generate revenue through SEO alone. Consequently, many affiliate websites have struggled to maintain visibility without investing in genuine content creation and ethical SEO practices.