How can I reduce fraud and invalid clicks in display campaigns?

[Daniel]

To reduce fraud and avoid paying for fake clicks, using a reliable tracker or anti-fraud tool can help a lot. These tools look at things like bot activity, repeated clicks from the same IP address, or traffic that comes too fast. Some ad networks also have their own filters, but adding an extra layer of protection gives more control. Avoid running campaigns on low-quality traffic sources where fraud is more common. It also helps to monitor your campaigns often. If you see a high number of clicks but no conversions, something might be off. Watching this closely can help stop waste and protect your budget. What other steps can help with avoiding fake traffic in campaigns?