To understand how your email campaign is doing, you need to look at some basic numbers. Open rate shows how many people opened your email, while click rate tells you how many clicked on your link. If a lot of people are clicking but not buying, maybe the offer or landing page needs work. Also, keep an eye on unsubscribe rate and spam complaints. High numbers in those areas may mean your content isn’t what subscribers expected. Another thing to check is the conversion rate—how many people took the action you wanted, like signing up or buying. That’s the real goal of most affiliate emails. It’s good to compare one email with another to see what worked better. Changing things like your subject line or call-to-action can sometimes improve your results. What do you think makes people more likely to open and click on an email?
