How do I create urgency in push notifications without using fake scarcity tactics?

Daniel

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Creating urgency in push notifications can boost clicks, but it’s better to keep it real. Instead of saying things like “Only 2 left!” when that’s not true, try focusing on real reasons to act now. For example, if the offer ends tonight, say “Ends tonight” or “Last chance today.” That gives a clear reason to click without sounding fake. You can also use words like “Don’t miss this” or “Happening now” to create a sense of action. People respond when they feel something is happening in the moment. Honest urgency builds trust over time, which helps in getting more clicks in future messages too. It’s better to grow your audience with honest messages. Has anyone tried other ways to create urgency?
 
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