How do I design creatives that work in both light and dark screen modes?

[Daniel]

To design creatives that look good in both light and dark screen modes, it helps to use strong contrast and clear visuals. Avoid backgrounds that blend too much with the text or main image. Stick with simple colors that stand out, like white or light colors on dark elements, and dark text on light areas. If your design has a logo, make sure it’s readable on different backgrounds by adding a border or soft shadow. Test your banners on different devices to see how they appear in both modes. Also, try not to use too many details that might get lost when colors shift. Does anyone else pay attention to how their ads look in these two screen modes?