Unlock Recurring Revenue with Kit: A Complete Review of the Kit Affiliate Program (Formerly ConvertKit)
Are you a content creator, blogger, or digital marketer looking for a lucrative affiliate opportunity? Look no further than Kit—formerly known as ConvertKit—a leading platform in creator-focused email marketing. Kit’s affiliate program is more than just another referral system; it’s a revenue-generating powerhouse that rewards you long after the first sale. With high commissions, tiered bonuses, and a wealth of promotional resources, the Kit affiliate program could become one of your most rewarding partnerships in 2025 and beyond.
What Is Kit and Why Should You Promote It?
Kit (previously ConvertKit) is a powerful creator marketing platform tailored for:
- Bloggers
- YouTubers
- Podcasters
- Authors
- Coaches
- Course creators
- Newsletter publishers
With a suite of tools like landing pages, email automations, commerce features, and an extensive Creator Network, Kit helps creators grow their audience and income with ease. The platform competes with the likes of Mailchimp, ActiveCampaign, and Substack, making it a perfect alternative for creators seeking streamlined, conversion-driven tools.
This makes it easy to promote—the product is built by creators, for creators, which means high conversion rates when recommending it to your audience.
Kit Affiliate Program: Commission Structure Breakdown
Here's where Kit shines. As an affiliate, you start with a 50% commission on all referred customers for their first 12 months. But it doesn’t stop there—if you consistently refer customers, you unlock recurring revenue even beyond the first year.
Affiliate Tiers and Benefits
| Tier | Referrals Needed | First-Year Commission | Recurring Commission |
|---|---|---|---|
| Base | 0 | 50% | None |
| Bronze | 10 | 50% | +10% |
| Silver | 50 | 50% | +15% |
| Gold | 100 | 50% | +20% |
To qualify for recurring commissions, you must reach Bronze status or higher, and your referrals must remain active customers beyond their first year. Kit rewards long-term performance, offering lifetime commissions as long as you maintain your tier.
Example: If you refer a customer who pays $1,200 in their first year, you earn $600 upfront. Upon reaching Bronze or higher, you'll continue earning $120–$240/year per customer as long as they stay subscribed.
Earning Potential for Content Creators
Whether you’re a micro-influencer or a seasoned marketer, Kit’s affiliate program allows you to earn significantly over time. Pat Flynn, a well-known entrepreneur and podcast host, praises the Kit affiliate program as a "significant revenue source" for his business, simply for recommending a tool that sells itself.
Add in the Affiliate Promotion Hub, which includes all the marketing materials and resources you need—banners, email swipes, landing pages—and you’re equipped to succeed with minimal hassle.
Why Choose the Kit Affiliate Program Over Others?
- 50% upfront commission for 12 months
- 10–20% recurring commission after year one
- Cookie duration of 60 days—plenty of time for conversions
- Free to join and you don’t have to be a customer
- No audience size requirements
- Trusted platform with great deliverability and UX
Plus, affiliates get paid through PayPal, Stripe, or wire transfer, making it convenient no matter your location.
Frequently Asked Questions (FAQs)
Do I have to be a customer to join the affiliate program?
No. Anyone with an audience or content platform can apply.
What types of partners does Kit accept?
Bloggers, influencers, educators, and digital marketers are all welcome.
How and when will I get paid?
Payments are made via PayPal, Stripe, or wire transfer on a regular schedule through PartnerStack.
How long does it take to get approved?
Applications are typically reviewed quickly—often within a few business days.
Is paid advertising allowed?
Yes, but PPC referrals don’t count toward tier upgrades—organic methods are encouraged for tier qualification.
Final Thoughts: Should You Join Kit’s Affiliate Program?
If you're in the creator economy and looking to monetize your audience, the Kit affiliate program is an easy win. The generous upfront payouts, long-term residual income, and transparent tier system make this one of the best affiliate programs in the email marketing space.
Apply today to start earning up to 50% commissions plus recurring revenue—and help creators build sustainable businesses while you build your own.