Leadbolt is a high-performance mobile advertising platform that facilitates user acquisition and in-app monetization. With a global reach spanning over 165 countries and partnerships with more than 65,000 apps, Leadbolt serves over 10 billion ads monthly.
Publisher Monetization Rates
Leadbolt offers a range of ad formats to maximize app revenue:
- Rewarded Video Ads: These ads have the highest eCPM, with rates reaching up to $10 or more, depending on audience engagement and region.
- Interstitial Ads: Typically yield eCPMs between $2 to $5.
- Banner Ads: Generally offer eCPMs ranging from $0.50 to $2.
- Notification Ads: Can generate eCPMs between $1 to $2.
Publishers can expect weekly or bi-weekly payouts via PayPal, wire transfer, or Payoneer, with a minimum payout threshold of $100.
Advertiser Rates & Campaign Options
Leadbolt provides two primary account types for advertisers:
- Standard Account: Requires a minimum deposit of $100. Advertisers can manage campaigns via a self-serve platform, targeting users through CPC/CPM models. This option is suitable for promoting apps, lead generation, or mobile offers.
- Fully Managed Service: Requires a minimum booking or deposit of $5,000. Advertisers receive dedicated account management, campaign optimization, and access to premium inventory and exclusive video traffic. This service is ideal for networks, brands, agencies, DSPs, or major app developers.
Leadbolt supports various campaign models, including CPM, CPC, CPCV, and CPI, allowing advertisers to choose the most suitable option for their objectives.
Key Strengths
- Advanced Targeting: Utilizes AI and machine learning algorithms for precise audience targeting, enhancing user engagement and ROI.
- Diverse Ad Formats: Offers a wide range of ad formats, including native, video, rewarded video, interstitials, and playable ads, catering to various monetization strategies.
- Global Reach: Extensive network across 165+ countries ensures broad audience access for advertisers and publishers alike.
Considerations
- Approval Process: Publishers must have an active app with substantial user engagement to be eligible, ensuring high-quality traffic for advertisers.
- Payment Requests: Payments are not automatic; publishers need to request payment once the minimum payout threshold is reached.
Leadbolt stands out as a robust platform for both publishers and advertisers seeking effective mobile monetization and user acquisition solutions. Its diverse ad formats, advanced targeting capabilities, and global reach make it a valuable partner in the mobile advertising ecosystem.
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