Machine Mart Affiliate Program Review

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Machine Mart is the UK’s largest specialist supplier of tools and machinery, catering to both professionals and DIY enthusiasts. Established in 1981, the brand has grown to encompass a network of physical superstores and a robust online presence with over 21,000 products. With strong brand visibility and an established customer base, Machine Mart offers an affiliate program that can be a reliable revenue stream for relevant publishers and content creators.


Why Promote Machine Mart?​


Established Brand with Wide Reach​


Machine Mart has been a trusted name in the tools and machinery market for over four decades. With regular advertising campaigns across TV, radio, newspapers, and specialist magazines, the brand benefits from high visibility and trust, which in turn helps drive conversions for affiliates.


Broad Product Range and High Order Values​


With over 21,000 products available online, affiliates can target a wide audience—from trade professionals and hobbyists to general consumers. The average order value exceeds £100, giving affiliates the chance to earn reasonable commissions from fewer sales.


Commission & Tracking​


  • Commission Rate: Affiliates earn 2% on all sales.
  • Cookie Duration: A 30-day cookie window ensures that referred customers are tracked for an extended period, giving affiliates a better chance of earning commissions.
  • Monthly Validations: Sales are reviewed and validated monthly, providing affiliates with consistent and transparent reporting.

Marketing Support & Resources​


Affiliates will have access to a wide range of in-house designed banners in various sizes to suit different placements and platforms. These will be accessible via the AWIN affiliate platform, ensuring ease of integration into your website or blog.


Additionally, Machine Mart distributes a new product catalogue every six months to millions of customers, often featuring discounts and new product launches. These catalogues not only drive additional traffic but also provide great content for affiliates to promote.


Final Thoughts​


The Machine Mart Affiliate Program is a well-rounded option for affiliates in the tools, DIY, construction, or home improvement niches. While the 2% commission rate is modest compared to some competitors, the high order value, strong brand awareness, and long cookie duration make it a dependable program for long-term partnerships. If your audience includes tradespeople or DIY enthusiasts, this program is worth adding to your affiliate portfolio.
 
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