Many people trying to promote affiliate offers through email marketing say that keeping the first email link-free can help improve inbox placement. This is because email providers often scan for links, especially affiliate ones, and that can affect your sender reputation. If the first email doesn’t have a link, it may look safer to the inbox filters and more like a personal message.
The goal of the first email is to build trust, not always to sell right away. Introducing yourself or offering helpful information first, without pushing a link, can warm up your leads. Later emails can then include your affiliate links once you’ve built some trust and opened up communication.
This method might not work for everyone in the same way, but it’s something worth testing. If you're sending out affiliate offers, it would be good to hear from others too about how they manage links in their emails and what results they get.
The goal of the first email is to build trust, not always to sell right away. Introducing yourself or offering helpful information first, without pushing a link, can warm up your leads. Later emails can then include your affiliate links once you’ve built some trust and opened up communication.
This method might not work for everyone in the same way, but it’s something worth testing. If you're sending out affiliate offers, it would be good to hear from others too about how they manage links in their emails and what results they get.