Viewdeos is a video-focused advertising network launched in 2015 that offers monetization solutions through instream and outstream video ad formats. Designed for both publishers and advertisers, it utilizes real-time bidding (RTB) and advanced targeting to maximize reach, viewability, and revenue. The platform supports global traffic and is optimized for cross-device performance—desktop, mobile, and tablet.
Company & Reach
- Founded: 2015
- Headquarters: Tel Aviv
- Publisher Base: 200–300 active publishers
- User Reach: Approximately 500 million unique users globally, including North America, Europe, Asia-Pacific, and Africa
Publisher Experience
Requirements
To join Viewdeos, publishers generally need to have at least 2 million monthly pageviews. The network accepts global publishers and has no strict language limitations, though content must meet quality and compliance standards.
Integration & Technology
The platform easily integrates with existing ad servers such as Google Ad Manager (DFP) and supports both direct code placement and header bidding. Viewdeos provides its own video player, CDN, and contextual targeting tools. It includes anti-fraud systems to ensure traffic quality.
Dashboard & Reporting
The publisher dashboard includes detailed metrics such as impressions, eCPM, revenue, and fill rate. Reports can be filtered by country, device, ad format, and time period. However, the dashboard lacks a native support ticket system.
Payments
- Model: CPM-based
- Terms: Net60
- Minimum Payout: $100
- Payment Methods: PayPal, Bank Wire
Advertiser Experience
Features
Advertisers can choose from various video ad formats, with access to premium global inventory. Campaigns are typically reviewed and approved within 24 hours. The platform supports small and large budgets and offers a self-serve or managed service model.
Targeting & Analytics
Advertisers benefit from contextual and audience-based targeting, with real-time reporting on impressions, clicks, and conversions. Viewability rates average around 73%, with strong fraud prevention measures and campaign optimization tools available.
Rates & Monetization
Exact CPM rates vary depending on geo-location, audience demographics, and ad placement, but Viewdeos is known for offering competitive CPMs, especially for high-quality and Tier 1 traffic. Publishers can monetize with instream, outstream, and in-banner video formats, while advertisers enjoy premium placements and flexible pricing models.
Pros and Cons
Pros
- Easy integration with existing ad stacks
- High viewability and premium video inventory
- Dedicated account management for both publishers and advertisers
- Supports global traffic with no language restrictions
Cons
- High entry threshold (2M pageviews/month)
- Payment terms are on the longer side (Net60)
- Limited payout options and no built-in support ticket system
Summary
Viewdeos is a robust and scalable video ad network ideal for publishers with significant traffic and advertisers seeking high-quality video placements. With strong technology infrastructure, competitive rates, and global reach, it delivers reliable performance on both ends. However, its higher traffic requirements and slower payout schedule may not suit smaller publishers.
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