Ever wonder if your ads have secret lives when you're not looking? I do. I've been running display campaigns for a bit and I keep noticing how some creatives seem to get all the attention while others just sit in the corner.
I've tested both branded and unbranded versions. Sometimes I go all-in with logos and colors. Other times I strip everything back and try to make it look like a regular post. I watch the numbers and get mixed results every time.
What's your approach to using branded vs. unbranded creatives in display campaigns?
I've tested both branded and unbranded versions. Sometimes I go all-in with logos and colors. Other times I strip everything back and try to make it look like a regular post. I watch the numbers and get mixed results every time.
What's your approach to using branded vs. unbranded creatives in display campaigns?