Changing your bids based on time of day can help you spend more wisely. Some hours get better results because people are more active or more likely to buy. For example, evenings might bring more traffic, while early mornings could be slower. If you raise bids during high-performing times and lower them during quiet hours, you can improve your return without spending more. This also helps avoid wasting money when users are less likely to take action. With time-based bidding, your ads show more often when they have a better chance of working. Have you noticed certain hours when your campaigns perform better than others?
What are the pros of changing bids based on the time of day?
- Thread starter Daniel
- Start date