Black Friday is a big chance to drive a lot of traffic and sales through push notifications. People expect discounts and deals, so make sure your push messages highlight the best part of the offer. Focus on urgency by using words like “limited time” or “ends tonight” to push users to act quickly. Short and clear messages work better, especially on busy shopping days. It's also a good idea to send reminders as the day goes on, like one in the morning and another before the deals end. Make sure the affiliate offer really stands out with either a strong discount or something valuable. Try testing a few different messages to see which ones get more clicks. Planning ahead can help too. You can start sending messages a day or two before Black Friday to build interest. Have you tried sending push notifications during sales like Black Friday?