When running display ads, it helps to know that many people use ad blockers like AdBlock, uBlock Origin, and AdGuard. These tools stop ads from showing, which means your banners might not reach a part of your audience. Some browsers like Brave and some mobile apps also block ads by default. This can affect your traffic and make it harder to measure real performance. To deal with this, you can focus on cleaner ad placements, work with trusted websites, or test native ads which are sometimes harder to block. Understanding which blockers are common gives you a better idea of what part of your audience might not be seeing your message. Has anyone noticed any big changes in reach because of blockers?
Which ad blockers should I keep in mind when running display ads?
- Thread starter Daniel
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