Yes, choosing where your ads appear can help improve your return on investment. Instead of letting your ads show up everywhere, picking websites or apps that match your audience can lead to better results. For example, if you're promoting a fitness product, it makes more sense to show the ad on health or workout-related sites. This way, the people who see your ad are more likely to be interested. You also avoid wasting money on placements that don’t fit your offer. Many ad platforms let you select specific placements or block low-performing ones over time. Has anyone noticed a change in results after narrowing down where their display ads appear?