How do I revive a cold list for affiliate campaigns?

[Daniel]

Reviving a cold email list takes a bit of care and patience. These are people who haven’t opened or clicked your emails in a while, so jumping straight into promotions might not work well. It’s better to start by sending a re-engagement email that feels friendly and gives them a reason to open it. You can ask if they still want to hear from you or offer something free like a short guide or helpful tip. Try not to promote anything in the first few emails. Instead, rebuild trust by sending valuable content for a few days or weeks. Once you see that some people are opening again, you can slowly start including relevant affiliate offers in your emails. You don’t need to rush the process. What other methods do you think can help warm up a cold list again?