I've been running native ad campaigns for a while now and still feel like I'm figuring things out. I've tested different headlines and images, even switched up landing pages. Sometimes the click-through rate looks decent. The conversions don't always follow, though.
I've tried tweaking my audience segments and adjusting the bids. I also checked out what some top competitors are doing. Results improve a little, then stall again.
I'm curious how others handle this. What's your method for turning a failed native ad campaign into a winning one?
I've tried tweaking my audience segments and adjusting the bids. I also checked out what some top competitors are doing. Results improve a little, then stall again.
I'm curious how others handle this. What's your method for turning a failed native ad campaign into a winning one?