What are the advantages and disadvantages of using Amazon’s affiliate program?

Daniel

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Amazon’s affiliate program is popular because it’s easy to join and gives access to a huge number of products. One of the biggest advantages is that when someone clicks your link and buys anything on Amazon, even if it's not the product you promoted, you still earn a commission. It’s also trusted by many people, so visitors are more likely to buy. However, the downside is that the commission rates are usually low, and the cookie lasts only 24 hours. That means if someone doesn't buy soon after clicking, you miss the sale. It’s a good starting point for learning affiliate marketing, but some move on to other programs later. Does anyone still use Amazon a lot or prefer other platforms?
 
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