When promoting affiliate offers globally, it's helpful to divide your traffic by country or region and treat each one separately. Some countries respond better to certain ad styles, landing page languages, or devices. For example, a mobile-friendly page might perform better in areas where people mostly browse on phones. Using language targeting also helps build trust with users who speak different languages. You can also group countries by performance and adjust your bids or budgets based on how well each group converts. Sometimes it's better to focus more on a few countries with high engagement instead of trying to reach everyone at once. Testing and tracking results from each region will guide you on what to adjust. What strategies have you noticed working well?