Should I use images or just text in my pop ads?

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Using images in pop ads can help grab attention quickly, especially if the image is clear and fits the offer well. A strong image can make someone stop and take a second look, which gives the ad more chance to get a click. Text-only ads can still work, but they depend heavily on how well the message is written. If the text is boring or unclear, people may close it fast. Mixing both image and short text often brings better results because the image pulls people in while the text explains what the ad is about. Has anyone tried both styles and noticed a difference in performance?
 
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