What’s your approach to making display ads effective in “banner-blind” industries?

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Brajet

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I've been curious about how to make display ads stand out in industries where people barely notice banners anymore. I've tried using bright colors and bold fonts to catch attention. Sometimes I add animations to make the ads move and feel more dynamic.

I also experimented with different messaging styles, from straightforward offers to more mysterious lines that hint at something valuable. The results vary a lot depending on the audience and placement. It feels like breaking through the "banner-blind" effect takes more than just design tweaks.

What's your approach to making display ads effective in "banner-blind" industries?
 
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